What returns to your page is a single number; most of the activity happens in apps you cannot see.
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This activity carries the upload into messaging apps and other feeds. What comes back to your side is one figure, and it comes back slowly. The gap between what occurred and what you can see is a permanent feature of this metric, not a shortfall in the delivery, and expecting otherwise guarantees a disappointing read.
Not whether the number moved but whether the upload deserved to travel. Something that only makes sense to people already following you does badly in unfamiliar company at any volume, and a larger order magnifies whichever answer is already true.
Short answers to what people ask most before ordering.